Content Author/Producer

Accessibility Responsibilities

• The Content Author/Producer creates, produces, and publishes primarily text-based content.
• The Content Author/Producer ensures compliance with digital accessibility regulations and requirements by performing the following duties and responsibilities:
  • Incorporate content accessibility requirements (semantic structure, meaningful links) into content authoring workflows
  • Create content with accessibility in mind
  • Create alternatives for media content, such as image descriptions and figure captions
  • Use content authoring and publishing platforms that support accessibility
  • Partner with colleagues and team members to prioritize accessibility in content production

Qualifications

Required

• Knowledge of digital accessibility and disability inclusion
• Knowledge of the Plain Writing Act of 2010 and other regulations related to content accessibility
• Knowledge of WCAG 2.1 AA requirements related to content authoring and production
• Experience creating accessible content using plain language and clear and structured content, and providing alternatives as needed
• Experience creating content that reflects diversity and inclusion

Preferred

• Experience creating content that follows Plain Language Guidelines
• Experience incorporating production of alternatives (e.g., captions, image descriptions) into content authoring workflows
• Experience incorporating accessibility into content authoring resource, such as style guides

Recruitment Questions

Behavioral

• Knowledge of digital accessibility and disability inclusion
  • Who benefits from accessibility?
  • How would you define inclusive and/or universal design? Can you provide an example? (Does not need to be web related)
  • What resources would you recommend to someone who wants to keep informed of the latest updates on accessibility and inclusive design?
• Experience creating accessible content using plain language and clear and structured content, and providing alternatives as needed
  • How do you see accessibility fitting into your role in the organization?
  • How do you incorporate accessibility into your day to day activities? (Email, document creation, social media, when presenting content, etc.). Give an overview of the process you go through for (insert example).

Technical

• Knowledge of the Plain Writing Act of 2010 and other regulations related to content accessibility

  • What is the Plain Writing Act of 2010?

• Knowledge of WCAG 2.1 AA requirements related to content authoring and production

  • What is WCAG? What are the differences between A, AA, and AAA compliance?
  • Why is color contrast important?
  • What are the risks involved in using animations or auto-playing videos?

• Experience creating accessible content using plain language and clear and structured content, and providing alternatives as needed

  • What is alt text and why is it important? Why do complex graphs need visible image descriptions instead of alt text?
  • When selecting videos to share on a site or social media platform, what are some accessibility questions you would ask before sharing the video?
  • Why are headings important? What’s the proper way to implement headings?
  • How can using plain language benefit the accessibility of a project?

• Experience creating content that reflects diversity and inclusion

  • How does diversity and inclusion factor into your work as a content creator?
  • What steps do you typically take to ensure your content is inclusive? Please provide some examples of actions you’ve taken.
  • What are some examples of inclusive/non-inclusive language?

• Describe your experience creating content that follows Plain Language Guidelines

• Describe your experience incorporating production of alternatives (e.g., captions, image descriptions) into content authoring workflows

• Describe your experience incorporating accessibility into content authoring resource, such as style guides

Translations

A list of translations will be provided here when received by language. Please submit through GitHub.

Reminder

Use this toolkit to incorporate accessibility-focused knowledge, skills, and sample pre-screening and interview questions into your job descriptions and hiring process.